THE DUTCH  Modefabriek

The Dutch pays a tribute to the traditional Dutch menswear from the beginning of the 20st century. In this project about "New Tailoring" (concept and composition by Spike Spijker) the Dutch style DNA is being compared to contemporary men's style. The menswear platform at Modefabriek showed many original outfits and we were honored to have (among others) Sam Lambert, Shaka Maidoh and Amah Ayivi (Art Comes First / Marché Noir), Liam Maher (Denham Jeans / Rural Tailor) and Harris Elliott (Return of the Rudeboy) to complete the installation with contemporary outfits.

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CLIENT: Modefabriek   LOCATION: Amsterdam   SCOPE: curation, concept, design, production